Sigma 85mm f/1.4 DG DN Art Lens Announced !

Sigma today has officially announced the new 85mm f/1.4 DG DN Art lens for Sony E-mount. This lens is a fast portrait prime for Sony E and Panasonic/Leica/Sigma L-mount. The lens features 15 elements, including one aspherical and five SLD (special low dispersion). It has 11 aperture blades and its focus unit is driven by a high-speed stepping motor. The minimum focus distance of the 85mm F1.4 is 0.85m (34″) and the maximum magnification is 0.12x.

The US price for this lens is $1,199, now available for pre-order at B&H Photo/Adorama/Amazon/Focus Camera. The release date for this lens is in late this month.

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Sony a7S III Officially Announced, Available for Pre-order for $3,498 !

Sony has finally officially announced the a7S III, its third-generation video-focused full-frame mirrorless camera. It includes a new 12MP BSI-CMOS sensor, the latest ‘Bionz XR’ processor, improved autofocus, an ultra-high resolution EVF and the ability to capture 4K/120p video.

The US price for Sony a7S III is $3,498.00, now available for pre-order at B&H Photo/Adorama/Amazon/Wex Photo/Park Camera/Calumet DE. Release date is on September 24th, 2020.

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Tamron 28-200mm f/2.8-5.6 Di III RXD Lens now Available for Pre-order for $729 !

Tamron today has officially announced the new 28-200mm f/2.8-5.6 Di III RXD lens for Sony E-mount. The US price for this lens is $729, now available for pre-order at B&H Photo Video/Adorama. The release date for this lens is expected in late this month.

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Samyang AF 75mm f/1.8 FE Lens & Tamron 70-180mm f/2.8 FE Lens Available for Pre-order !

The new announced Rokinon/Samyang AF 75mm f/1.8 FE lens now available for pre-order at B&H Photo Video/Adorama. The US price for this lens is $399.

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Tamron 70-180mm f/2.8 Di III VXD Lens Available for Pre-order for $1,199 !

The long awaited Tamron 70-180mm f/2.8 Di III VXD lens for Sony E-mount now officially announced, the US price for this lens is $1,199.00, now available for pre-order at B&H Photo Video/Adorama/Amazon. The release date for this lens is in mid May, 2020.

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Tamron 70-180mm f/2.8 Di III VXD Lens Announcement and Pre-order Opens Next Week

Japanese website Nokishita Camera today has confirmed that the long awaited Tamron 70-180mm f/2.8 Di III VXD FE lens for Sony E-mount will be officially announced next week. This means you can finally pre-order this lens next week. The US price for this lens is expected $1,199, much cheaper than Sony FE 70-200mm f/2.8 GM OSS Lens.

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Tokina atx-m 85mm f/1.8 FE Lens Announced, Price $499 !

Tokina has officially announced a new series of mirrorless lenses called “atx-m”. Starting with Tokina atx-m 85mm f/1.8 FE Lens for Sony E-mount. The US price for this lens is $499, now available for pre-order at B&H Photo Video/Adorama. Release date on February 7th, 2020.

Press release:

Kenko Tokina announces release of the NEW atx-m 85mm f/1.8 FE

New Series, New optics, New look – The atx-m 85mm f/1.8 FE lens for full-frame Sony E-mount mirrorless cameras.

Huntington Beach, CA, January 17, 2020: Kenko Tokina, Japan’s leading manufacturer of premium camera accessories, is releasing the Tokina atx-m 85mm f/1.8 FE lens for full-frame Sony E-mount mirrorless cameras. It is the debut lens for Tokina’s atx-m series of mirrorless lenses that will include lenses for multiple mounts and sensor formats.

The atx-m 85mm f1.8 FE lens features a clean design with high quality optics housed in a beautifully anodized, semi-satin black metal lens barrel. The fast f/1.8 aperture is perfect for portraits, low light shooting and produces beautiful bokeh.

The optical design has 10 glass elements in 7 groups including 1 SD (Low Dispersion) lens that offers excellent resolution, sharp edge-to-edge results, and well controlled chromatic aberrations. Tokina’s exclusive Super Low Reflection Multi-coating provides natural color and excellent contrast along with superior water, oil, and dust repellant properties.

The new ST-M auto-focus motor is quiet, fast, and accurate in still and video modes and thanks to an all-metal focus unit and high-quality lubricants; manual focus is tactile, smooth and precise.

The atx-m 85mm FE is developed and manufactured in accordance with Sony-licensed specifications and communicates all required data to the camera to take full advantage of the latest Sony features including 5-axis image stabilization, Face/Eye Priority AF, Real-time Eye AF, MF assist, and electronic distance scale.

“This is a very exciting new lens series for Tokina” says Yuji Matsumoto, President at Kenko Tokina USA. “The mirrorless camera market continues to expand and the atx-m series will address the needs of photographers using different camera mounts and sensor sizes.”

Worldwide sales of the Tokina atx-m 85mm f/1.8 FE lens will begin on February 7, 2020 with authorized Tokina USA retailers taking pre-orders January 17, 2020. Estimated USA Street Price of $499.00

 

Sigma 24-70mm f/2.8 DG DN Art Lens now Available for Pre-order for $1,099 !

The previous announced Sigma 24-70mm f/2.8 DG DN Art Lens for Sony E-mount now available for pre-order online for $1,099.00 at B&H Photo Video/Adorama/Focus Camera. The release date for this lens is on December 17th, 2019.

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