Sony a7R IV now In Stock & Shipping at Adorama

The new released Sony a7R IV now already in stock and shipping at most US stores. Currently in stock and shipping at Adorama.

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Price Mistake ? Sony a7 III for $1,798, a7R II for $1,398 at Amazon !

It seems that Amazon US currently has price mistake again for some Sony cameras. The Sony a7 III body now $200 off for $1,798, a7 III body with 28-70mm Lens kit now $200 off for $1,998. Sony a7R II body now $400 off for $1,398. All these are lowest price online ever. Order ASAP before deals are expired !

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Sony Released Firmware 6.00 for Sony a9 (Add Real-time Eye AF for Animals)

Sony today officially released the firmware version 6.00 for Sony a9 (Amazon/B&H Photo/Adorama). The main change of this firmware is add real-time Eye AF for animals and overall stability. You can download this firmware here. Read More »

Upcoming 3 Tamron FE Prime Lenses are 20mm f/2.8, 24mm f/2.8, 35mm f/2.8 FE Lenses

We are already know that Tamron will officially announce four new FE lenses in October next month. One of these FE lenses is the telephoto zoom lens, it is the Tamron 70-180mm f/2.8 Di III RXD Lens. And the other three are prime lenses. According to latest rumors, these 3 FE prime lenses all have f/2.8 aperture, very compact FE prime lenses.

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Sony Interview at NewSwitch: Market will be Double Even if 1% of Smartphone Photographers Interested in Mirrorless

Recently, NewSwitch has published an interview with Sony manager Yasuyuki Nagata talking about the future of Sony’s mirrorless camera system and market share.

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Super Hot – Sigma 30mm f/1.4 DC DN Contemporary Lens for $239 at Adorama !

The Sigma 30mm f/1.4 DC DN Contemporary lens for Sony E-mount is one of the best selling E-mount lenses. Sigma USA authorized dealer Adorama Camera currently has this lens for another $50 off, finally price is $239.00. Lowest price online ever.

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New Tamron 4 FE Lens Teaser, to be Announced in October

Tamron has just posted another teaser for the upcoming 4 new FE lenses. According to Tamron, all these 4 new FE lenses are expected to be announced in October, 2019.

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