Sony Released Firmware Version 1.02 for a7S III

Sony USA has released a new firmware version 1.02 for the new released a7S III (B&H/Adorama/Amazon) full frame mirrorless camera. You can download this firmware through this link. And below is details of new firmware:

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Sony Released New Instant Rebates (Up to $1,000 Off !)

Sony has just released a new instant rebates on most Sony mirrorless cameras and mirrorless lenses. You can save up to $1,000 off at Amazon, B&H Photo Video, Adorama. Include a9 Body for $2,998, a7R IV body for $2,998, a7 III body for $1,698. All these are lowest price online ever.

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2020 Sony Black Friday & Cyber Monday Deals

Late Update: October 31st, 2020

Sony’s mirrorless cameras and mirrorless lenses are best selling products in Camera & Photo Category. 2020 Black Friday & Cyber Monday is on November 27, 2020. Looking for Black Friday & Cyber Monday deals on Sony cameras and lenses ? You can find best Black Friday & Cyber Monday deals below:

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Sigma 105mm f/2.8 DG DN Macro Art Lens Announced !

The previous leaked Sigma 105mm f/2.8 DG DN Macro Art lens now officially announced. You can pre-order this lens at B&H Photo Video/Adorama, the US price is $799, release date in late October, 2020.

It features a new optical formula comprising 17 elements in 12 groups, including one SLD (Special Low Dispersion) element.

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Sony WW638397 Camera Code Registered !

Sony today has registered a new camera code WW638397 in China. The official announcement is expected in next 1-3 months. This camera code WW638397 has built-in 5GHz Wi-Fi, which means it could be a high-end E-mount mirrorless camera. Several days ago, there is rumors on Sony to announce a new flagship 8K mirrorless camera in early 2021, so this WW638397 camera code could be the new 8K mirrorless camera. Stay tuned for more info.

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Tamron 70-300mm f/4.5-6.3 Di III RXD Lens Announced, Price $549 !

Tamron has officially announced the new 70-300mm f/4.5-6.3 Di III RXD lens for Sony E-mount today. The US price for Tamron 70-300mm f/4.5-6.3 Di III RXD lens is $549, now available for pre-order at B&H Photo Video/Adorama. The release date for this lens is on October 29th, 2020.

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Sony Flagship 8K Mirrorless Camera Coming in Q1 of 2021

To compete with upcoming Canon EOS-R1, Sony will also release a new flagship full frame 8K E-mount mirrorless camera in early 2021. According to latest rumors, the US price for this camera will be $5,999. Below are rumored specs of Sony 8K Flagship E-mount mirrorless camera:

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First Leaked Images & Specs of Sigma 105mm f/2.8 DG DN Macro Art Lens

Sigma will soon announce a new 105mm f/2.8 DG DN Macro Art lens for Sony E-mount. The US price for this lens will be $799, here are first leaked images and specs of this lens from Nokishita:

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